Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34 Page 35 Page 3624 AUGUST 2016 • FOGHORN BUSINESSMATTERS O ur business can be immensely rewarding. We get paid daily in sunsets, and are privy to countless celebrations of our cruisers’ and crews’ personal milestones (although countless could be an exaggeration – by my last estimate, I have witnessed over two hundred couples get engaged). Yet we also know that this fun business can take a terrible turn in the blink of an eye. While I hope you never have to face those hard moments, sometimes bad things happen to good people in the best of companies. Let me share with you some concepts for that rainy day. fastballs by the regulators, and then the hammer came down with a vengeance. Come clean and don’t get cute with the authorities. 3. “Don’t let the lawyers drive the bus.” The worst business argument I ever heard was between my public relations professional and the insurance lawyers screaming at each other over how much I should disclose, just minutes before I had to do a press conference. I decided to be open with the facts, instead of obtuse, and it totally changed the atmosphere. The press went from attack mode to being empathic with a good company having a terrible day. Business people have to make the call and not automatically defer to highly specialized and expensive experts. When Bad Things Happen to Good People By Bob Shaw, Industry Consultant 1. “The truth has an amazing ability to come out.” After a major accident, I was once given a handwritten five-page laundry list of possible winter projects. I believe the giver wanted me to destroy it, and – believe me – I wished the list didn’t exist. When we got investi- gated by seemingly the world, that work list was brought up about 20 times by our crew. Thankfully, I had given copies of it to all investigators at the start. I tell our team constantly, pre- and post-accident, that the truth has an amazing ability to come out. They should tell the truth, and let the company and facts stand on their own. 2. “Cover-ups will kill you.” The number one lesson learned in Washington D.C. is that it is not the incident, but rather the cover-up that creates the most damage. I have heard about vessel operators trying to throw 2570 Beverly Dr. #128, Aurora, IL 60502 T 630.236.3500 CENTA Power trAnsmIssIon LeADIng By InnovAtIon • USA based production • Over 20 unique designs • Over 16 million sold • Torsional vibration experts Trust CENTA – The Global Innovator Since 1970 CENTALINK Carbon Fiber Driveshafts Innovative flexible couplings for marine applications As a leader in passenger vessel design, stability assessments and refurbishments, our vessels are not only beautiful, they’re also safe and efficient to operate while producing maximum profitability for owners. To bring Jensen on board for your next passenger vessel design or build, contact us at 206.332.8090 or visit our website at jensenmaritime.com. Passenger Vessel Designs: OPtimizeD fOr PrOfitability