b'LETTER FROM THE PRESIDENTLooking Forward to carry out our daily operations. Today, I am Making a Difference in 2020 involved in all aspects of the company, and on any given day you may find me coordi-Greetings to the PVA membership! It isnating the safety training for the crew and a privilege to serve as your associationvessels, assisting with routine drydocks and President for the next 12 months. I lookmaintenance, guiding reservation staff, as forward to hearing from each of you as wewell as facilitating the marketing and promo-move through the year. Please bring forwardtions for the company.ideas as to how our association can help,Colleen Stephens In my spare time I can be found enjoying represent, and support you.the wonders of Valdez with my family on I first want to thank Past President Boba trail, possibly with skies or snowshoes Lawler, the PVA Board of Directors, PVA Committeestrapped on our feet. I also spend time volunteer-Members and the fantastic PVA staff for leading using/serving on the City of Valdez Ports and Harbors through successful 2019.Commission or chairing its Comprehensive Planning My Background Advisory Committee, the Valdez Fisheries Development My experiences in the passenger vessel industryAssociation Board, the Alaska Travel Industry Association began back in 1978 when my familys companyBoard (ATIA) or guiding the State of Alaskas tourism purchased their first U.S. Coast Guard-inspected vesselmarketing program by serving as ATIAs Marketing capable of carrying over six passengers and beganCommittee Chair. operating tours to see the glaciers and wildlife inCommitment to the Passenger Vessel AssociationAlaskas Prince William Sound. Yes, I was seven whenEach of our businesses belongs to a litany of I learned to tie my first line, clean my first head, presentmarketing, trade, and community associations and we my first safety demonstration, serve meals, sell tickets,need to evaluate the amount of time we dedicate to each. and I am sure tell a few false truths as I tried to interpretIdeally, we ensure that our time and commitment given the natural environment we were sharing with guests.to each is returned in benefits to our businesses. When I Looking back, it was that first summer of tours when Iwas asked to serve on the PVA Board of Directors it was was officially infected with all things maritime and myeasy to say yes. PVA is a member-driven, memberled life course began to be plotted.association that has a set of core values that mirrors our Each business can look back at the people whocompanies. provided the vision, took the risk, and provided the orga-nizations values. For Stan Stephens Cruises, my parents2020 Focuswere those anchors who developed the business and setThe next few years will be a pivotal time for our the core values that our company is guided by today:member operators. Due to recent maritime incidents, IntegritySafetyService.not just in the passenger vessel segment, all of our safety Our companys matriarch, Mary Helen, explains toprocesses and operations are being looked at under a our coworkers each year that, She would rather getmicroscope by those in Congress, the U.S. Coast Guard, enriched from sharing the wonders of the Sound withand the National Transportation Safety Board. As we guests than getting rich from doing it. This sets the stagetry to predict what the future may look like, most of us and expectation for a level of service. My father Stan,are assuming that Safety Management Systems will be while he was alive, set the stage on safety by stating,guiding our operations moving forward. Since the path is I need to make sure we operate at the same or highernot yet crystal clear as of now, what I can do is assure all standard than I request others to. There is no better in- of you that your association will continue to be:vestment for a business than to dedicate resources toProactive by monitoring the legislative process and training, equipment, and maintenance. The otherswork to ensure members concerns are expressed to referred to in his comment is the oil shipping industrymembers of Congress, in Alaska, with whom my father spent years overseeingDeveloping additional means to assist members and advising on their operations.to implement Flagship, PVAs Safety Management Through the years, we have operated nine differentSystem, andSubchapter T vessels, two with overnight accommo- Working to keep the industry informed and ahead dations, and four six-pack sport fishing vessels. Today,of the curve, allowing us to respond and evolve as we have two 149-passenger aluminum catamaransneeded. that operate routes May through September. I have the privilege of working with 30 of Valdez, Alaskas finest toLETTER FROM THE PRESIDENT, CONTINUED ON PAGE 444MARCH 2020FOGHORN'